Stek advises on the merger of Eco-movement and JUIZZ
Eco-movement and JUIZZ, two companies which are specialized in electric scooters and electric bicycles, recently merged their activities in a new company, named The Good Movement. As a result of this merger, Eco-movement and JUIZZ created a market leader in the area of electric mobility in the Netherlands. The parties continue to operate their business under the brands JUIZZ and Eco-movement, where JUIZZ will mainly focus on the sale of electric scooters, electric bicycles and electric rear carrier tricycles, while Eco-movement will operate as a project office to stimulate the use of electric scooters in the Netherlands by way of projects such as Electric Heroes and Oplaadpalen (i.e. charge posts). Other activities of The Good Movement concern the online shops for the sale of electric scooters, electric bicycles and electric rear carrier tricycles by way of the websites Elektrische Scooter Winkel.nl, Elektrische Fiets Winkel.nl and Elektrische Bakfiets Winkel.nl.